Four businesses. One building. Multiple possibilities…
What makes the Howard Smith so special is the collective teams within. Four businesses working together to produce a modern, stylish familiar vibe with old-fashioned service.
The Drawing Room and Hoi Polloi, along with The Powder Room and Tease and Bristle, are excited to offer boutique events and workshops. Think high tea for your baby shower and a Mother’s Day where mums are pampered on arrival. Bridal showers, hens’ nights and birthdays alike are catered for, with nibbles and refreshments and entertainment provided along with live hair and make-up tutorials.
The Howard Smith also hosts a monthly signature event, A Day in Denham Lane, together with Townsville classic films – a boutique market set in the laneway of Hoi Polloi.
The Howard Smith is versatile and welcomes all of Townsville to come in and check it out. For event bookings, please contact The Drawing Room.
The Drawing Room
This room was designed by the building owners, Martin and Colleen Doyle, who shared a passion for celebrating Townsville’s rich history that is evident in the space. The Drawing Room curates events and welcomes the opportunity to host boutique experiences, high teas, workshops and parties. It also provides a space for Umbrella Studio artists to display their works, adding to the rich vibrancy of the Howard Smith. The Drawing Room is available weekdays and is ideal as a last-minute meeting room. Grab a coffee from Hoi Polloi Cafe and immerse yourself in the historic and unique ambiance of the room.
0429 613 966
The Powder Room
You’ll find eyebrow and make-up artist Sevasti in The Powder Room, which is at the forefront of the Howard Smith Company Building. Sevasti has created a discreet but ornate space where she tailors her services to suit women of every age.
“I’m inspired by beauty and art throughout the ages and believe that everyone’s beauty is unique
and should be respected – not changed,” Sevasti says.
While small in size, it’s big on impact with Sevasti having created a space that unashamedly embraces what it is to be a woman. Relax and enjoy this calm and exclusive environment.
0437 644 917
Tease and Bristle
Erin Studd, who started as an apprentice in a previous salon in the Howard Smith, has gone on to cultivate her chic, modern salon Tease and Bristle. Emerging from the boutique space at the front of the building, Tease and Bristle has evolved into a contemporary, luxurious space that respects and complements the architecture of the building. Erin applies her skills and elegance to all aspects of hairdressing and has a passion for advanced colouring and bridal.
“It’s important to me that my clients enjoy a start-to-finish personalised experience,” Erin says. “I pride myself on being approachable and open with my clientele. This allows me to fully understand my client’s needs and, with them, achieve the perfect outcome.”
0488 901 885
With the ladies’ business at the front, we welcome you to the Hoi Polloi’s party at the back. Created by brothers Conor and Sean, who wanted a place to hang out and drink coffee, the cafe is an eclectic, relaxed space with good banter. Offering second-to-none coffee, the garage cafe introduces you to Townsville’s art trail with its magnificent graffiti laneway. Kick back in the Hoi, sip on coffee, listen to the cool playlists and discover something a little different.
The Howard Smith Company Building is a State Heritage-listed building. Designed by CD Lynch and Walter Hunt, and erected in 1911, it has a special association with the city’s early economic development.
The Haus of Howard Smith
224-226 Flinders Street East